+ 49 178 888 66 04


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+ 49 178 888 66 04


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Survival as a company – learning from 2008

Survival as a company – learning from 2008

Unfortunately, or perhaps fortunately (?), our economic system experiences a sharp downturn every 5 to 10 years. Since I was 17 years old I have already experienced 5 of them.

The good thing about it: it’s worth looking back to see what worked “last time”. After the financial crash of 2008, of course, certain companies also emerged stronger from the crisis. And these were their elements of success:

1. Investing in technology and processes: Normally all companies cut back in every crisis … but it is better to invest in technology and processes. One of our customers, for example, explained that by using remote developers, they have much better processes overall.

Now, with the “forced” introduction of home office, companies can and should do the same. Because what could previously be clarified by a quick call to the office neighbor, must now be solved process-based and generally.

Processes can, but do not necessarily have to be optimized on a technology-based basis. It starts with an awareness of what happens more than once and can therefore be standardized.